Connected TV

LG Opens Up 'Second Screen' TV Ecosystem With Open-Source SDK

written by: Richard Kastelein
LG Opens Up 'Second Screen' TV Ecosystem With Open-Source SDK
LG Electronics is making Connect SDK, an open source software development kit, available to Google Android™ and iOS® developers to extend their mobile experience across tens of millions of big TV screens around the world.

By unifying device discovery and connectivity across multiple television platforms, Connect SDK is the first to truly address the complexity associated with implementing second screen capabilities while reaching the largest installed base of smart TVs and connected devices....

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US Report Claims Cord cutting up 44% in past three years

written by: Richard Kastelein
US Report Claims Cord cutting up 44% in past three years

A recent report from Experian has concluded that some 7.6 million U.S. households, or 6.5 percent of the total, cancelled their pay TV service from cable or satellite providers, and that as many as a third of those have opted instead for Internet TV "over-the-top" (OTT) services from providers such as Apple TV and Roku. From the report: Cord-cutting on the rise - Netflix, Hulu users biggest cord-cutters An estimated 6.5% of U.S. households (7.6 million homes) today are considered...

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Hisense releases VIDAA2, a New Smart TV

written by: Richard Kastelein
Hisense releases VIDAA2, a New Smart TV
Hisense has just released the VIDAA2, a smart television set, in Beijing last week. The two main features of the redefined VIDAA2 include new convergence (Juhaokan) and social (Juxiangjia) functionalities. These are major new improvements in comparison with the preceding version launched a year ago, the VIDAA, which was itself a major milestone due to its easy-to-use abilities. Hisense Chairman, Zhou Houjian, expects the VIDAA2, with the embedded convergence and social functionalities, will...

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Hillcrest Labs Cuts Deal with Lenovo to Bring Motion, Gesture and Cursor Control to Smart TVs

written by: Richard Kastelein
Hillcrest Labs Cuts Deal with Lenovo to Bring Motion, Gesture and Cursor Control to Smart TVs
Hillcrest Labs announced today that Lenovo’s new line of Smart TVs is using Hillcrest’s patented Freespace(R) in-air pointing and motion control software. Freespace enables point-and-click, gesture and motion control of Smart TVs through simple in-air movements of a remote control. Lenovo’s Freespace-enabled Smart TVs include the new S9 Smart TV that was unveiled on April 16 for sale across China.

Freespace will form the foundation of Lenovo’s Smart TV user experience and enable improved...

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Over a quarter share media across devices in UK homes

written by: Richard Kastelein
Over a quarter share media across devices in UK homes
Over a quarter (26%) of adults have shared media and/or content across separate devices via their home WiFi network, new YouGov research reveals.

The “Connected Devices, 2014” report found that just over a third (34%) of adults specifically look for devices they can connect to their existing devices across their home network. YouGov finds that the most popular form of content sharing between devices is viewing photos on the TV set, followed by streaming music from a smartphone, laptop or tablet...

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Report: The Role of Digital in TV Research, Fanship and Viewing

written by: Richard Kastelein
Report: The Role of Digital in TV Research, Fanship and Viewing
From Google Think Insights: Digital platforms are changing the way today’s viewer experiences television. From sharing the new viral Jimmy Kimmel Live video to watching the promo for the premiere of The Walking Dead to searching for the actor who plays the funny cop on Brooklyn Nine-Nine, one thing is clear: There are more ways than ever for TV audiences to research, participate in and access television content.

With 90% of TV viewers visiting YouTube and Google Search, we looked at search...

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Eyeview Brings Personalized Digital Video Ads to Connected TVs

written by: Richard Kastelein
Eyeview Brings Personalized Digital Video Ads to Connected TVs
Eyeview, a leading provider of personalized online video advertising solutions for brand marketers, has announced it has become the first company to bring personalized digital video ads to connected TVs. The company's move from digital to television makes it easier for brands to reach addressable audiences at scale. Eyeview's personalized video ad solution is now available on connected TV devices, including Roku and Microsoft's XBox. By serving ads through leading video ad exchanges...

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Report: American Internet ad revenue surpasses broadcast

written by: Richard Kastelein
Report: American Internet ad revenue surpasses broadcast
The Associated Press is reporting that US Internet ad revenue surpasses broadcast TV for the first time, according to a recent study from the IAB. For the first time, U.S. Internet advertising revenue has surpassed that of broadcast television thanks to sharp growth in mobile and digital video ads.

That's according to a report from the Interactive Advertising Bureau, which said Thursday that Internet advertising revenue rose 17 percent to a record $42.8 billion in 2013. Broadcast TV ad...

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AdTheorent Partners with Civolution to Use ACR for tracking Brands in real time on TV

written by: Richard Kastelein
AdTheorent Partners with Civolution to Use ACR for tracking Brands in real time on TV
AdTheorent, Inc., the largest 2nd generation mobile ad network, and Civolution , the leading provider of technology and solutions for identifying, managing and monetizing media content, today announced a partnership in which AdTheorent will use Civolution's real-time TV monitoring network to track TV frequency for brands. As a result of this partnership, AdTheorent is launching a first-to-market Media Mix Correlation Study for its brand and agency clients, providing them a full view of...

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Amazon unleashes Amazon Fire TV Set Top Box

written by: Richard Kastelein
Amazon unleashes Amazon Fire TV Set Top Box
Amazon is excited to unveil its newest innovation—Fire TV, a tiny box that plugs into your HDTV for easy and instant access to Netflix, Prime Instant Video, Hulu Plus, WatchESPN, SHOWTIME, low-cost video rentals, and much more. Fire TV also brings photos, music, and games to the living room. Meet Amazon Fire TV at http://www.amazon.com/FireTV. “Tiny box, huge specs, tons of content, incredible price—people are going to love Fire TV,” said Jeff Bezos, Amazon.com Founder and CEO. “Voice...

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Skype Delivers a New Broadcast Solution

written by: Richard Kastelein
Skype Delivers a New Broadcast Solution
Skype has just announced a new solution for broadcasters available soon. The improved offering is a result of Skype’s recent acquisition long-time broadcast partner Cat and Mouse and they are currently building on the existing Cat and Mouse technology to deliver a high quality hardware and software Skype integration direct into a studio environment.

"Skype TX" is studio grade software that delivers high quality audio and video output to seamlessly connect broadcast and media productions with...

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Google To Launch Android TV - Rebrand of Google TV?

written by: Richard Kastelein
 Google To Launch Android TV - Rebrand of Google TV?

According to documents obtained exclusively by The Verge last week, Google is about to relauch and rebrand a new Google TV as Android TV: According to documents obtained exclusively by The Verge, Google is about to launch a renewed assault on your television set called Android TV. Major video app providers are building for the platform right now. Android TV may sound like a semantic difference — after all, Google TV was based on Android — but it’s something very different. Android TV is no...

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