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Digitalsmiths, a leading company personalized video discovery technology using metadata, has recently announced the launch of its Unified Data Service.
Digitalsmiths’ Unified Data Service creates a single index where multiple video related data sources are ingested, aggregated, reconciled and stored. This capability offers Cable, Satellite, and Multichannel Video Programming Distributors (MVPD) a deep video metadata library that increases the contextual data of each video asset.
“We have seen service providers struggle with not only unifying the hundreds of data sources they want to leverage to power their video discovery applications, but also prepare for their future data management requirements” said Matt Berry, CTO and Co-Founder of Digitalsmiths. “We understand the importance quality data plays in delivering robust personalized discovery experiences. Digitalsmiths’ Unified Data Service is architected in a way that eases the ingestion and management of large volumes of data and dramatically improves the end results for viewers.”
“IDC research has found a challenge shared by enterprises seeking to find solutions that can assist them with the management of and access to large amounts of multi-source data, their proprietary terminologies and schemas,” said David Schubmehl, Research Director of Search and Content Analytics Software at IDC. “Digitalsmiths’ Unified Data Services is at the forefront of new, adaptable solutions that can assist video service providers with managing the data, while providing for the benefits necessary to empower personalized video discovery applications that improve the provider’s user experience and the desires of today’s viewers.”
The Unified Data Service enables video service providers to utilize an enhanced metadata foundation for the management of their video data, as well as delivering compelling high value video discovery experiences to their consumers.
Powerful video discovery applications require hundreds of data sources such as images, reviews, ratings, statistics, awards, cast, directors, schedule data, and merchandising all hidden in their own silo. Digitalsmiths’ Unified Data Service removes data silos by aggregating multiple structured and unstructured data sources, and normalizes the attributes to create a master collection of metadata.
The Unified Data Service is architected to manage the continually growing sets of data, and offers video service providers the flexibility to quickly and easily ingest new data sources.
Digitalsmiths’ Seamless Discovery™ combines data from the Unified Data Service with both explicit and implicit viewer behavioral data to power the industry’s leading personalized video discovery applications including search, recommendations, social discovery, mood discovery, voice navigation and more.
Digitalsmiths’ Unified Data Service ingests, aggregates, reconciles and regularly updates data from any source including the following:
The Unified Data Service is currently pre-mapped to key third-party industry sources in order to speed up implementations, and spans a variety of functions including: