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“More and more, TV watching is becoming a two-screen experience, where viewers are engaging with another device while watching TV,” said Sean Casey, founder and CEO of SocialGuide. “SocialGuide and its apps make it easier for TV viewers to decide which shows to watch, while also allowing them to interact with friends, fellow fans, cast members and athletes as they watch their favorite programming. The real opportunity for a social experience around TV happens as TV airs, and we’re excited to extend our website’s capabilities to mobile devices in order to make the two-screen experience even better.”
SocialGuide’s Social Programming Guide (“SPG”) ranks programs in order of their real-time social popularity as they air. This provides users with a new TV discovery tool and a refreshing alternative to the traditional electronic programming guide (“EPG”), which requires users to scroll through a randomly ordered list of networks and programs. In addition, when a user inputs their cable or TV provider information, SocialGuide provides the localized channel information, defaulting to the High Definition channel number for digital subscribers. With data showing that 50% of TV viewers do not watch their HD channels on their systems, this provides another useful benefit for users. SocialGuide’s genre filter allows users to quickly filter trending shows by categories such as series, reality show, movie, sports, or news.
The SocialGuide app also provides TV watchers with a new social companion to enhance their TV watching experience. For any program with social activity, SocialGuide provides filtered social streams so that users can follow along with the social conversation about that program. In real-time, users can monitor the social comments from “Everyone”, or all the social TV comments about that particular program. SocialGuide also surfaces a “Friends” stream so users can chose to see only what their social friends and followers are saying. And for thousands of programs and sporting events, SocialGuide has programmed the official social accounts for the stars and athletes, allowing users to enjoy what the “Cast & Team” has said about that program. Users can also easily share what they are watching with their friends and send their own comments to Twitter or Facebook directly from the SocialGuide app.
Pricing and Availability
SocialGuide is a Free download and available worldwide exclusively through the App Store in the Entertainment category.