Amazon's Lovefilm Rolls Out iPad App for VOD

written by: Richard Kastelein

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Amazon's European VOD company, LOVEFiLM has announced today that the LOVEFiLM App, which allows users to instantly watch, pause, fast-forward and rewind their movie stream, view trailers and add to their DVD rental list on the go - is now available on the iPad.

Instant movie streaming on the iPad is the latest addition to LOVEFiLM's multi-platform service, which is revolutionising the way in which its members can watch and enjoy films - by streaming content via PC, internet-connected devices and PS3™. Members can now easily access instant movies in and out of the home by linking their iPad to any one LOVEFiLM account. Subscribers on packages of £5.99 or above can use the app at no extra cost by simply entering their login details.

Subscribers can instantly watch titles from leading and independent studios such as Colin Firth's A Single Man, The Chronicles of Narnia: The Lion, the Witch and the Wardrobe, the critically acclaimed drama The Wrestler, and access exclusive movies such as the global phenomenon The Twilight Saga: Eclipse and RED starring Bruce Willis and Helen Mirren.

"LOVEFiLM's debut on iPad is a huge win for our customers as the latest platform to support the service. This is a huge leap in movie watching for the 21st Century - making LOVEFiLM more portable than ever before," said Simon Calver, CEO of LOVEFiLM. "LOVEFiLM on iPad is the latest step in giving film fans total control over their viewing schedule and our commitment to expanding the ways in which members can stream movies and TV series on a range of devices."

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