PlayJam Closes Round A Financing for $5 million from Adobe, GameStop and Endeavour for Connected TV Games

written by: Richard Kastelein

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Published on Tuesday, 25 October 2011 14:05

PlayJam, the world’s leading TV games platform, has closed a $5 million ‘Series A’ financing round with backing from GameStop Digital Ventures, Adobe Ventures, Endeavour Ventures, London Venture Partners and a number of game industry luminaries.

PlayJam operates a global TV games platform that is distributed via leading connected TV brands including Samsung, LG, Panasonic and Sony, who combined, dominate the sector with more than 50 percent market share. Consumers access PlayJam at the touch of a button on their remote control, gaining instant access to a complete casual and social games experience. The investment will be used to fund further growth into Asian and US markets whilst the connected TV sector continues to experience significant global expansion.

Working with Adobe®, PlayJam will aggregate Adobe® Flash® based 2D and 3D games for TVs from a wide range of game developers for distribution via its global games network. The company has recently announced content partnerships with renowned brands such as Slingo, Puzzler and Relentless, the company behind the hugely successful Buzz™ franchise.

PlayJam’s open architecture platform provides game developers with an advanced tool-set to enhance, promote, monetize and distribute content via connected TV.