Apps World Europe Brings Brands, Operators, Marketers And Developers To London

written by: Richard Kastelein

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This year's Apps World at London Olympia includes three separate conference tracks, covering a broad spectrum of the industry's most burning issues; operator and developer revenue streams, publishing strategies, mobile and tablet app marketing, handset innovation, branding and the rise of the TV app. (Agora Media Group) will be attending as well as participating with a booth in the exhibition zone (stand 55B) at the pioneering event in London. Drop by and visit our team! We will also be speaking on the TV apps track, and TV developer track.

Ian Johnson, Apps World founder, said:

"We feel like this has been a real watershed year in terms of companies recognising the value and scope of what apps represent to their future business activities. The interest in apps has broadened to include marketing professionals across all industries. The opportunity for talented developers to connect with large multinational brands is a facet of the show we take very seriously, that's why we're offering the developer streams for free.

With operators, platform and app store owners keen to connect with new developer talent, developers are well catered for at Apps World Europe, with two full free-to-attend tracks across both days delivering advice and insight from leading developers.

Speakers across the conference include representatives from brands like Spotify, Rovio, Google TV, EA Games, SingTel, RBS, BBC, Sky, British Airways and O2; eager to discuss how their organisation is harnessing the power of multiplatform apps. To see the full agenda, click here.

"As soon as connected TV takes full hold in the mind of the consumer, we will have a whole new apps revolution on our hands, so I will be looking forward to the TV Apps sessions as much as anyone."

Speakers include:

  • Thomas Chung, VP, GM, The Playforge
  • Peter Vesterbacka, CEO, Rovio (Angry Birds)
  • Daniel Heaf - Digital Director, BBC Worldwide
  • Thibaut Rouffineau, VP Developer Partnerships, Wireless Industry Partnership (WIP)
  • Miles Ross, Head of Mobile, IPC Media
  • Javier Lorente Mart√≠nez, Global Project Manager, Mobile Data Group, Telef√≥nica, UK
  • Shaun Gregory, Managing Director, O2 Media
  • Chris Carmichael, & Mobile Innovation Manager, British Airways
  • David Gibbs, Director of Mobile Application & Services, BSkyB
  • James Bromley, Managing Director, Mail Online
  • Anthony Rose, Co-Founder and CTO, Zeebox
  • Neil Swanston, Mobile Experience Manager, Centrica
  • Steve Wing, Head of Digital Marketing, Consumer Media, Guardian News and Media
  • Rajeev Aikkara, Project Manager - Mobile Systems, ASOS
  • Justin Moodie, Digital Publisher, DK Books
  • Evan Krauss, EVP, Shazam Entertainment
  • Andy Gower, Research Group Leader, BT

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