Allrecipes.com Builds New Google TV App

written by: Richard Kastelein

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Allrecipes.com, a Readers Digest Association (RDA) company and the world’s #1 digital food brand, today announced a new app, Allrecipes TV, created exclusively for Google TV, offering a massive collection of videos and recipe content to millions of web enabled TV viewers. This expansion further supports Allrecipes commitment to making its award-winning content available to new audiences through expanded platforms, new formats, and innovative technologies.

The Allrecipes TV app for Google TV, available for free download in the Android Market, provides families with convenient access to the sites vast collection of award-winning content. Just in time for the holiday rush, home cooks can learn how to cook on demand with Allrecipes high-quality, original video shows and how-to videos featuring recipes, tips and tricks, and deliciously entertaining content.

Viewers can locate recipes to match any craving by searching or browsing by cuisine, dish type, main ingredient, method, time or occasion. Recipes include photos, nutrition information, ratings, and reviews with helpful suggestions from Allrecipes engaged and creative community of home cooks. Favorite recipes can be shared via email, Facebook, Twitter or other social channels home cooks have installed on Google TV.

Allrecipes is having tremendous success expanding the brand across new devices, markets, and platforms, ensuring our content is always available to our global community of 25 million monthly unique visitors whenever, and wherever they want it, said Lisa Sharples, president of Allrecipes.com. Were excited about Allrecipes TV. Similar to Allrecipes.com Dinner Spinner and our other mobile apps, which have nearly 10 million downloads, this new app enables home cooks to experience premium food-related content in a fun new wayon demand from the big screen of their web-enabled TV.

For more information on the Allrecipes TV app for Google TV, visit here.


 

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