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Hillcrest Labs today announced the company is bringing its underlying, embedded motion control software (called Freespace) to smartphone and tablet markets.
Hillcrest has provided its advanced Freespace motion control software to the Smart TV, video game, PC, and wearable computing industries for a decade - licensing its technology to companies such as LG Electronics (their newest line of Smart TVs and Magic Motion remote controls), Roku (their new Roku 2 XS motion remote control for casual games), Sony Computer Entertainment Inc., Kopin, Universal Electronics, SMK, and others.
Earlier this year, the company was awarded the prestigious 2012 CES Innovations Honoree Award in two different categories for its motion control products.
Hillcrest's new Freespace MotionEngine for Mobile is an embedded software solution that manages and enhances the combined performance of motion sensors commonly found in smartphones and tablets — accelerometers, magnetometers, and gyroscopes — to enable today's motion-based applications and provide the foundation for next-generation user experiences.
According to information and analytics provider IHS, shipments of motion sensors in cell phones and media tablets will rise to 4.2 billion units in 2015, up from 1.5 billion in 2011.
With the increased adoption of motion sensors in smartphones and tablets, Hillcrest now offers some of the most advanced, flexible, and cost-effective motion control technology to create differentiated products and applications for this growing market.
"The smartphone industry is at a key inflection point with motion control," said Chad Lucien, senior vice president of sales and marketing for Hillcrest Labs. "Motion sensors are now standard in mobile devices, but today's motion software implementations impose significant constraints that limit sensor choice, integration flexibility and performance. We aim to change that. Our Freespace MotionEngine for Mobile provides a unique software solution for Android(TM) and Windows(R) 8 smartphones and tablets, which delivers the highest performance and provides the most flexible integration options, while enabling manufacturers to use sensors from any major supplier in the market."
"Smartphones are becoming more and more advanced, ushering in new applications for medical services, navigation, augmented reality, gaming, and more," said Jérémie Bouchaud, director and senior principal analyst, MEMS and sensor for IHS. "Hillcrest has a track record of providing advanced motion control products to some of the largest consumer electronics manufacturers in the world. As the demand for more sophisticated motion control technology grows within the smartphone and tablet industries, companies are now seeking more versatile software that provides a common platform to allow innovation across devices."
Potential Uses and Applications
The mobile industry has a specific set of sensor requirements, including the need to work with a variety of sensor suppliers and application processors across multiple mobile operating systems, maintain low costs, minimize battery usage, and extract the maximum performance out of the available sensors. The expanded use of multiple sensors in smartphones and tablets will require better sensor fusion and calibration to improve accuracy and support more advanced applications.
Freespace MotionEngine for Mobile is a necessary foundation for a variety of mobile applications, such as:
Freespace Benefits and Advantages for Smartphone and Tablet Suppliers
Hillcrest's core Freespace MotionEngine software, on which the new smartphone platform is based, was recently selected as a prestigious 2012 International CES Innovations Design and Engineering Awards Honoree. Hillcrest has been a pioneer in this field for more than 10 years and offers unique benefits and advantages to the smartphone market, such as:
Hillcrest has received numerous awards and recognitions including the prestigious CES Innovations Honoree Award multiple times, EE Times' ACE Award, PC World's 100 Best Products and Greatest Tech Designs, Popular Mechanics' Editors Choice, ECN's Reader's Choice Tech, and many others. Additional information about Hillcrest's broad portfolio of natural motion control products is available at www.hillcrestlabs.com.