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"The reason for Zapstreak being created is because we know the potential of the connected TV market. Just this week Juniper announced that it’d be worth 650 million by 2017. The data we’ve collected once more highlights this growth. The race to control the connected living room is on and our money is on Android,” said Stefan Bielau, co-founder of Zapstreak.
With Zapstreak’s technology embedded within a media app (video, music and images), user’s can push music streams, videos or images to a connected TV using DLNA (Digital Living Network Alliance), adding a completely new dimension to the viewing experience at home. Using this technology within Shortbeam, users have been able to beam content from their apps to a connected TV screen.
The below stats are taken from Shortbeam in the period between June - July 2012.
The Beam Breakdown:
470 hours of beamed content in total - equivalent of 19.5 days
Average time of 2 minutes and 13 seconds
This is broken down into:
65% - video
17% - music
18% - images
With the rise of Instagram and photography apps in general, it may come as a surprise that images are so far behind video when it comes to the type of content viewed. The ability to view videos from YouTube, Reddit TV and new players like Socialcam are obviously a huge draw for many.
The increase in of cameras available across nearly all smartphone models also goes some way to explain the rise in content being taken from handsets to the TV screen. HD content is available from the palm of our hands and on the big screen in our living rooms.
However, aside from all this, what's clear is that the demand for content never waivers. With the proliferation of smartphones, tablets and connected TVs, the hunger for more content, anytime and anywhere, rages on.
Also revealed is the top ten Android devices and connected TV models used to beam content:
It’s no surprise to see Samsung dominate the top ten when it comes to both smartphones and televisions. The company’s stronghold on the connected TV market looks like it will remain for a long time to come.
To find out more about Zapstreak or to sign up to the beta phase, visit www.zapstreak.com.