zeebox Surges Past 1M US Downloads In Just 3 Months

written by: Richard Kastelein

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zeeboxzeebox has further underlined its leadership position in the 2nd screen with an unparalleled rate of consumer adoption. US TV fans have been downloading and firing up zeebox at a record pace for enhanced 2nd screen experiences on the likes of NBC's the Voice, Grimm, MTV's Jersey Shore and HBO's Boardwalk Empire. Working closely with content partners NBCU, Viacom and HBO, zeebox has continued to innovate and enable new forms of audience engagement with the 2nd screen – including on-screen TV prompts during prime time shows about zeebox chat, voting, polling and gaming. As one example with NBC's "Take it All", the top-scoring players of a synchronized zeebox game were showcased nationally on a TV leaderboard at the end of each episode. 

"zeebox seems to have struck a chord with US consumers hungry for a richer multi-screen experience in discovering and being social across their favorite TV shows" said zeebox USA MD, Jason Forbes. "Our partners NBCUniversal, Viacom, Comcast and HBO have made great use of the interactive toolkit zeebox offers, translating into consumer engagement of around 30 minutes per session across our mobile apps."

zeebox's unique features, including its sleek programming guide, contextual zeetags and recently added remote control integration for over 20M Comcast subscribers, have further enhanced the consumer experience. The zeebox app was picked as the 'No.1 iPad App of 2012' by influential site Mashable, and was selected '2012 Editor's Choice' and amongst the '10 Essentials in Entertainment' by the Apple App Store team.

"It's been a great first few months, but new types of partnerships and further product innovations in the coming quarter will accelerate zeebox growth even further. Watch this space." said Jason Forbes.

To find out how to get zeebox on the Web, on iPad, iPhone and Android smartphones visithttp://zeebox.com.

About the Author

Richard Kastelein
Founder of The Hackfest, publisher of TV App Market and global expert on Media & TV innovation, Kastelein is an award winning publisher and futurist. He has guest lectured at MIT Media Lab, University of Cologne, sat on media convergence panel at 2nd EU Digital Assembly in Brussels, and worked with broadcasters such as the BBC, NPO, RTL (DE and NL), Eurosport, NBCU, C4, ITV, Seven Network and others on media convergence strategy - Social TV, OTT, DLNA and 2nd Screen etc.

He is a Fellow of the UK Royal Society of Arts (RSA) and UK Royal Television Society (RTS) member.

Kastelein has spoken (& speaking) on the future of media & TV in Amsterdam, Belfast, Berlin, Brussels, Brighton, Copenhagen, Cannes, Cologne, Curacao, Frankfurt, Hollywood, Hilversum, Geneva, Groningen (TEDx), Kuala Lumpur, London, Las Vegas, Leipzig, Madrid, Melbourne, NYC, Rio, Sheffield, San Francisco, San Jose, Sydney, Tallinn, Vienna, Zurich...

He's been on advisory boards of TEDx Istanbul, SMWF UK, Apps World, and judged & AIB awards, Social TV Awards Hollywood, TV Connect & IPTV Awards.

A versatilist & autodidact, his leadership ability, divergent and synthetic thinking skills evolved from sailing the world 24000 miles+ offshore in his 20′s on sailboats under 12m.

He spent 10 years in the Caribbean media & boating industry as a professional sailor before returning to Europe, to Holland.

A Creative Technologist and Canadian (Dutch/Irish/English/Metis) his career began in the Canadian Native Press and is now a columnist for The Association for International Broadcasting and writes for Wired, The Guardian & Virgin. His writings have been translated into Polish, German and French. 

One of Kastelein's TV formats was optioned by Sony Pictures Television in 2012. 

Currently involved in a number of startups including publishing TV App Market online, The Hackfest and Tripsearch TV. As CSO for Worldticketshop he helped build a $100m company.

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