One Billion TV Apps Downloaded by 2015: GigaOM Analyst Michael Wolf

written by: Richard Kastelein

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Published on Tuesday, 18 May 2010 21:32

Consumers to Download Almost 1B TV Apps by 2015 says GigOM analyst Michael Wolf, according to CEPro Online, as embedded, browser-based, network-based and cloud-based app platforms come under scrutiny. And not only will consumers download them - they will also pay for a quarter of them.

Julie Jacobson reports that by 2015, more than half of all TVs shipped worldwide will have a network connection -  and seven out of ten of those units will ship with an embedded app platform and app store, according to a new report from Gigaom Pro called, “TV Apps: Evolution from Novelty to Mainstream” (subscription required).

Not surprising, the GigOM report states that the the majority of the apps will be entertainment-related, including online video, gaming and communication apps. Although it's predicted that 3/4 of apps will be freebies, the remaining 25 per cent will fetch about €1.3 billion by 2015, according to Wolf’s analysis.

Click here to read full article at CEPro Online