We Don't Need 200 Fart Apps in App World says Blackberry - Also Unveil Blackberry Playbook Tablet at DevCom 2010

written by: Richard Kastelein

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Recombu wins with the headline of the day in their eviscerating report on Blackberry's App store at RIM DevCon 2010 in San Francisco. And it appears they do need apps at least.

When RIM crowed yesterday that its App World now has over 10,000 apps available to download, there was a collective shrug, an air of "big deal" and the deafening silence of no applause. With Android and iOS the current big hitters, numbers is not a game that the BlackBerry app platform is about to win.

On the other hand -  BlackBerry Developers can now register for access to the new Tablet OS SDK!

Research In Motion (RIM) is extremely excited about the opportunities available with the new BlackBerry® Tablet OS and its corresponding application platform. Building on the incredible power of the QNX operating system that’s uniquely suited for mobile, the BlackBerry Tablet OS will lay the foundation for the future while preserving the key investments that have made the BlackBerry platform so successful.

Other than the tongue-in-cheek pokes at the Canadian company, RIM also took the time to unveil their entry into the tablet market. There is also an interesting interview with Blackberry's Dan Dodge at the Blackberry blog.

According to the San Francisco Gate - at its annual DevCon conference in San Francisco, RIM co-CEO Mike Lazaridis said the PlayBook as "the first enterprise-ready tablet." ...Adding the tablet is designed to "amplify" the experience of the company's BlackBerry smart phones, which can pair with the tablet through a Bluetooth connection. "This will enable a new world of computing that you can hold in the palm of your hand," Lazaridis said during a keynote address Monday afternoon.

Great news is the Playbook will run Adobe’s Flash which the Apple’s iPad doesn’t, and offer micro-HDMI and micro-USB ports. The device features a 7 inch multitouch screen with 1024 x 600 pixels.  It also offers integration with Blackberry services when connected to a RIM smartphone via a Bluetooth wireless link. It will show on the big screen Blackberry data: email, instant messaging, calendar, tasks, documents, with the possibility to modify some elements, the changes being made directly on the smartphone.

Details for the New Tablet OS:

  • Reliable, high-performance kernel engineered for multi-core hardware
  • Multi-threaded POSIX OS (Portable Operating System for Unix) for true multitasking
  • Built from the ground up to run WebKit and Adobe® Flash®
  • Built with the security, efficiency and seamless connectivity from the ground up you’d expect from RIM
RIM expects to ship the device to corporate customers and developers in October, and to consumers starting early in 2011, meaning it will miss a crucial sales window in the holiday buying season. In the meantime, many competing tablets are expected to hit the market. But RIM's PlayBook "Too Late" To impact Apple say analysts.

RIM, the company behind Blackberry, acquired Cellmania in August 2010 in order to try and boost their App store.


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