Report: The Worldwide Cable Set Top Box Market: Challenges and Opportunities

written by: Richard Kastelein

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Online video is available everywhere, and Hybrid Set Top Boxes will bring new services to TV sets, says the latest report from InStat, Web-to-TV Hybrid Set Top Boxes in Six Regions.

Work is being done to create Hybrid services that bring "apps" and "widgets" to TV programming, along with advanced advertising.

Project Canvas, Hybrid Broadcast Broadband services, Sezmi TV, and Metrological (Yuixx) will be available soon.

In-Stat's extensive set top box database has been mined to provide an early warning system for the number of Hybrid STBs "in use" in four categories and in six regions. This market is expected to grow at 40% CAGR through 2014, and create a US$ 1.3 billion sub-segment of the set top box industry.

 

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