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Nintendo announced during an international press event in Amsterdam (Netherlands), that the "new glasses-free Nintendo 3DS game console will be launched in Europe on March 25. Content on the portable device will include 3D content from Eurosport, BSkyB and others" according to Broadband TV News.
European and national partners
On European level, Nintendo has partnered with broadcasters to deliver content, these include Eurosport, to bring 3D sports video to the Nintendo 3DS and Aardman Animations to provide a series of original Shaun the Sheep short movies in 3D.
On national level, for instance the UK, Nintendo has partnered with British Sky Broadcasting to provide short-form content from Sky 3D to Nintendo 3DS.
Have a look on this Nintendo website to see the exclusive preview event of the Nintendo 3DS.