Youtube to Add News Mobile and Discovery Additions, and Crowdsourcing Integration.

written by: Richard Kastelein

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youtubelogonewMichelle Clancy from RapidTVNews is reporting  that Google has revealed planned changes for YouTube, including mobile and discovery additions, and crowdsourcing integration.

For one, it will launch a separate mobile app that includes popular creator features. It will also introduce crowdsourced captions and subtitles in 60+ languages; and will add a Kickstarter-like crowdfunding capability so that fans can fund their favourite creators on YouTube directly from the site itself.

These features will join a few recent updates, including new comment management features, a way for artists to share in revenue from eligible cover song videos, and an ever-expanding Creator Academy.

The changes are based on viewer feedback.

"Twice a year in our global satisfaction survey, we ask you how we're doing on a range of topics," explained Matt Glotzbach, director of creator product management at YouTube. "Our most recent survey included a question about the top ways we could do a better job keeping you informed about what's happening at YouTube. Your biggest request? You want to hear about the new stuff we're working on ahead of time, so you can tell us if we're heading in the right direction. Well, your wish is our command."

About the Author

Richard Kastelein
Founder of The Hackfest, publisher of TV App Market and global expert on Media & TV innovation, Kastelein is an award winning publisher and futurist. He has guest lectured at MIT Media Lab, University of Cologne, sat on media convergence panel at 2nd EU Digital Assembly in Brussels, and worked with broadcasters such as the BBC, NPO, RTL (DE and NL), Eurosport, NBCU, C4, ITV, Seven Network and others on media convergence strategy - Social TV, OTT, DLNA and 2nd Screen etc.

He is a Fellow of the UK Royal Society of Arts (RSA) and UK Royal Television Society (RTS) member.

Kastelein has spoken (& speaking) on the future of media & TV in Amsterdam, Belfast, Berlin, Brussels, Brighton, Copenhagen, Cannes, Cologne, Curacao, Frankfurt, Hollywood, Hilversum, Geneva, Groningen (TEDx), Kuala Lumpur, London, Las Vegas, Leipzig, Madrid, Melbourne, NYC, Rio, Sheffield, San Francisco, San Jose, Sydney, Tallinn, Vienna, Zurich...

He's been on advisory boards of TEDx Istanbul, SMWF UK, Apps World, and judged & AIB awards, Social TV Awards Hollywood, TV Connect & IPTV Awards.

A versatilist & autodidact, his leadership ability, divergent and synthetic thinking skills evolved from sailing the world 24000 miles+ offshore in his 20′s on sailboats under 12m.

He spent 10 years in the Caribbean media & boating industry as a professional sailor before returning to Europe, to Holland.

A Creative Technologist and Canadian (Dutch/Irish/English/Metis) his career began in the Canadian Native Press and is now a columnist for The Association for International Broadcasting and writes for Wired, The Guardian & Virgin. His writings have been translated into Polish, German and French. 

One of Kastelein's TV formats was optioned by Sony Pictures Television in 2012. 

Currently involved in a number of startups including publishing TV App Market online, The Hackfest and Tripsearch TV. As CSO for Worldticketshop he helped build a $100m company.

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