Piksel's Launches Digital Stadium Solution

written by: Richard Kastelein

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piksellogoPiksel, a leading provider of video monetization software and solutions, today announced the launch of its Digital Stadium™ solution for college and high school sports properties. The unique solution is a complete rights-to-revenue ecosystem that is being unveiled at National Association of Collegiate Directors of Athletics Conference in Orlando, FL, June 9-10th.

College and high school sports are hugely popular in North America, but not every institution is able to capture a broadcast window into the lounge rooms of fans. Kevin Joyce, Piksel's Chief Commercial Officer, explains that Piksel's Digital Stadium™ is a way for sports properties to harness the power of the internet and connected devices to reach a wider fan base, and create revenue opportunities from subscription and advertising.
"The Internet is second only to television for watching sports. In fact, almost 1 in 4 sports fans watch sports online via an internet-enabled mobile device; and this trend continues to grow. With a Digital Stadium™ eco-system, you have the tools you need to manage and monetize your game content, as well as open up opportunities for sponsorship. Not to mention creating a means to get your games on the most important screen there is for sporting content -- the TV set in people's lounge rooms."
Key components of the Piksel Digital Stadium™ solution include:
  • Connected TV -- bypass the broadcast networks and reach the lounge room directly with Roku apps to deliver live-streamed and on-demand content via your own branded television channel.
  • Website -- create an official athletic site (OAS) integrated with videos of live games, upcoming game schedules, social sharing, stats, standings, rankings, and more.
  • Mobile Apps -- a truly portable experience that leverages native and branded mobile apps with live video streaming, an integrated Twitter feed, and any information from your responsive website (both iOS and Android).
  • Digital Signage -- deliver content to a captive audience through TV screens on campus or in stadium, controlled from a single interface. Display HD-quality videos (live and video-on-demand), advertising and promotion for upcoming games and events, plus up-to-the-minute data feeds of news, weather, and social media.

About the Author

Richard Kastelein
Founder of The Hackfest, publisher of TV App Market and global expert on Media & TV innovation, Kastelein is an award winning publisher and futurist. He has guest lectured at MIT Media Lab, University of Cologne, sat on media convergence panel at 2nd EU Digital Assembly in Brussels, and worked with broadcasters such as the BBC, NPO, RTL (DE and NL), Eurosport, NBCU, C4, ITV, Seven Network and others on media convergence strategy - Social TV, OTT, DLNA and 2nd Screen etc.

He is a Fellow of the UK Royal Society of Arts (RSA) and UK Royal Television Society (RTS) member.

Kastelein has spoken (& speaking) on the future of media & TV in Amsterdam, Belfast, Berlin, Brussels, Brighton, Copenhagen, Cannes, Cologne, Curacao, Frankfurt, Hollywood, Hilversum, Geneva, Groningen (TEDx), Kuala Lumpur, London, Las Vegas, Leipzig, Madrid, Melbourne, NYC, Rio, Sheffield, San Francisco, San Jose, Sydney, Tallinn, Vienna, Zurich...

He's been on advisory boards of TEDx Istanbul, SMWF UK, Apps World, and judged & AIB awards, Social TV Awards Hollywood, TV Connect & IPTV Awards.

A versatilist & autodidact, his leadership ability, divergent and synthetic thinking skills evolved from sailing the world 24000 miles+ offshore in his 20′s on sailboats under 12m.

He spent 10 years in the Caribbean media & boating industry as a professional sailor before returning to Europe, to Holland.

A Creative Technologist and Canadian (Dutch/Irish/English/Metis) his career began in the Canadian Native Press and is now a columnist for The Association for International Broadcasting and writes for Wired, The Guardian & Virgin. His writings have been translated into Polish, German and French. 

One of Kastelein's TV formats was optioned by Sony Pictures Television in 2012. 

Currently involved in a number of startups including publishing TV App Market online, The Hackfest and Tripsearch TV. As CSO for Worldticketshop he helped build a $100m company.

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