Walmart launches new movie sharing experience - Share My Movies by VUDU

written by: Richard Kastelein

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vuduWritten by Amit Balan, senior director of VUDU for Walmart
When Walmart acquired Silicon Valley-based VUDU more than four years ago, we set out to transform the way you owned movies in the digital age together – from providing free VUDU digital copies with most new movie releases sold at Walmart, to our in-store and online Disc-to-Digital service that allows you to convert the physical movies you already own into a digital copy you can watch on virtually any device.
Today, we’re bringing a new innovation to your movie collection.One of the great reasons we own movies is because we can share them with others. A movie collection can be a source of pride, and even a reflection of how we view the world. Many of us have been there: we’re at home with friends, discover they’ve never experienced the outrageousness of Bridesmaids or that powerful running sequence from Forrest Gump, and feel inspired to walk over to our DVD or Blu-ray collection to lend them that movie.Today, we’re bringing that movie sharing experience to the forefront with Share My Movies by VUDU –a new service enabled by UltraViolet that lets you easily and safely share your digital movie and TV show collection. Share with up to five people for free without sharing your password.
All that’s required are e-mail addresses.With Share My Movies by VUDU, we are removing the friction you face when you use other services or lend physical discs. No more worrying about managing passwords and permissions across people and devices or getting discs returned with scratches. More good news: Share My Movies by VUDU applies to all DVDs or Blu-ray movies available at a Walmart stores that come with an UltraViolet digital copy. Here’s how it works: Visit and enter up to five e-mails of family members or friends with whom you’d like to share their UltraViolet movies and TV shows. Each invited person will receive an email with a link to create a VUDU account and connect to your UltraViolet Library.
We know you’ve spent a significant amount of money and time building your collection and have plenty more films to add to it. Share My Movies by VUDU is another way we’re helping you get the most out of your collection. With thousands of UltraViolet titles to choose from, VUDU enables you to watch your digital movies and TV shows across your favorite devices including your laptop, smartphone, iPad Air, Xbox One and PS4. We’re excited about this new service and hope you give it a try. And when you do, let us know what you think.

About the Author

Richard Kastelein
Founder of The Hackfest, publisher of TV App Market and global expert on Media & TV innovation, Kastelein is an award winning publisher and futurist. He has guest lectured at MIT Media Lab, University of Cologne, sat on media convergence panel at 2nd EU Digital Assembly in Brussels, and worked with broadcasters such as the BBC, NPO, RTL (DE and NL), Eurosport, NBCU, C4, ITV, Seven Network and others on media convergence strategy - Social TV, OTT, DLNA and 2nd Screen etc.

He is a Fellow of the UK Royal Society of Arts (RSA) and UK Royal Television Society (RTS) member.

Kastelein has spoken (& speaking) on the future of media & TV in Amsterdam, Belfast, Berlin, Brussels, Brighton, Copenhagen, Cannes, Cologne, Curacao, Frankfurt, Hollywood, Hilversum, Geneva, Groningen (TEDx), Kuala Lumpur, London, Las Vegas, Leipzig, Madrid, Melbourne, NYC, Rio, Sheffield, San Francisco, San Jose, Sydney, Tallinn, Vienna, Zurich...

He's been on advisory boards of TEDx Istanbul, SMWF UK, Apps World, and judged & AIB awards, Social TV Awards Hollywood, TV Connect & IPTV Awards.

A versatilist & autodidact, his leadership ability, divergent and synthetic thinking skills evolved from sailing the world 24000 miles+ offshore in his 20′s on sailboats under 12m.

He spent 10 years in the Caribbean media & boating industry as a professional sailor before returning to Europe, to Holland.

A Creative Technologist and Canadian (Dutch/Irish/English/Metis) his career began in the Canadian Native Press and is now a columnist for The Association for International Broadcasting and writes for Wired, The Guardian & Virgin. His writings have been translated into Polish, German and French. 

One of Kastelein's TV formats was optioned by Sony Pictures Television in 2012. 

Currently involved in a number of startups including publishing TV App Market online, The Hackfest and Tripsearch TV. As CSO for Worldticketshop he helped build a $100m company.

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